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Shogun is a page builder for Shopify that focuses on drag-and-drop customization of product pages and landing pages. While it offers more flexibility than Shopify’s native editor, the platform still requires manual page building, lacks AI-powered workflows, and creates bottlenecks when you need to ship campaigns quickly. If you’re evaluating platforms, here’s what you need to know.

Limitations with Shogun

Shogun costs $39-$499/month for the Page Builder alone, with additional costs for A/B testing and personalization features. The drag-and-drop builder works for basic customization, but it’s not built for performance marketers running high-velocity campaign testing. You’re still manually building every page element by element, and there’s no AI to accelerate your workflow.

Manual page building slows testing velocity

Shogun’s builder is drag-and-drop, which means you’re manually positioning elements, adjusting layouts, and rebuilding pages from scratch for every campaign. If you want to test 10 headline variations or replicate a winning competitor page, you’re duplicating pages manually and editing each one separately.
What You’re Trying to DoWhy Shogun Slows You Down
Copy a competitor’s landing pageCan’t import from URL — you’re rebuilding layouts manually, element by element
Launch weekly campaign variantsDuplicating pages and manually editing each one — no bulk operations or AI assistance
Test different funnel structures (advertorial vs. listicle vs. product page)Each format requires manual rebuilding — templates are static starting points, not dynamic
Match ad creative to landing pageManual updates to sync messaging between ads and pages — no automated content adaptation
Ship seasonal campaigns (BFCM, holiday drops)Building each campaign page from scratch or heavily modifying generic templates
Iterate based on ROAS dataSlow feedback loop — takes hours to update pages based on performance insights

Not AI-first

Shogun added some AI features recently, but it’s not built around AI workflows. You can’t prompt Shogun to build a page from scratch, copy a competitor’s layout from a URL, or generate page variants based on campaign performance. You’re still doing the heavy lifting manually. What’s missing:
  • No URL-to-page cloning (can’t copy competitor formats)
  • No natural language page building (can’t prompt “build a BFCM bundle page for my supplement brand”)
  • No AI-powered content adaptation (manually rewrite copy for every product or campaign)
  • No intelligent A/B test suggestions based on performance data

Shopify-only, with limited platform flexibility

Shogun is Shopify-exclusive. If you’re selling on WooCommerce, using Stripe for digital products, or connecting to external checkouts (Gumroad, Calendly), Shogun doesn’t support those workflows. You’re locked into Shopify’s ecosystem.

Feature-gated pricing adds up quickly

Shogun’s pricing starts at $39/month but adds costs rapidly as you need more features. The Page Builder caps you at 25 published pages on the base tier — if you’re running multiple campaigns, seasonal promotions, or testing variants, you’ll hit that limit fast. To get unlimited pages, content scheduling, and global content sections, you need the Grow plan at $249/month. If you want A/B testing, that’s a separate product with its own pricing ($39-$499/month depending on how many tests you run). Need personalization? That’s another $5 per 100 orders, capping at $300/month. The costs stack when you need multiple products.
Pricing AttributeShogunReplo
Go-to-marketProduct-led (self-serve)Product-led
PricingFeature-gated, multiple productsTransparent usage-based
Published page limits25 pages on base tier ($39/mo), unlimited at $249+/moNo page limits
A/B testingSeparate product ($39-$499/mo)Included
Multiple product costsPage Builder + A/B Testing + Personalization stackSingle product
Platform supportShopify onlyShopify, WooCommerce, Stripe, external checkouts
AI page buildingLimited AI featuresAI-first workflows (prompt-based building, URL cloning)

This Is Where Replo Comes In

Replo is a product-led revenue-optimization platform that combines the power of a copywriter, performance marketer, and data scientist into one system. Backed by Y Combinator (S21) and investors including Infinity Ventures (formerly PayPal Ventures), General Catalyst, Figma, and Vercel, Replo serves 4,000+ brands around the world. Unlike Shogun’s manual drag-and-drop approach, Replo is AI-first. Build pages in minutes using natural language prompts, copy any competitor page from a URL, or start with 500+ conversion-optimized templates. The platform works natively with Shopify, WooCommerce, and Stripe — giving you flexibility beyond Shopify’s ecosystem — explore all commerce integrations.

AI-first page building

Replo builds landing pages from natural language prompts or copies any page from a URL. Describe what you need, and Replo builds it — no manual dragging, no element-by-element layout work.
Build a BFCM landing page for my collagen supplement with a 30% off bundle offer, testimonials, and urgency countdown timer.
Copy this advertorial page https://competitor.com/ad-lander and adapt it for my skincare brand's retinol serum.
Start with 500+ templates: Every template is fully editable and optimized for conversion. Choose from product pages, advertorials, listicles, bundles, BFCM landers, gift guides, and more. Change layouts, rearrange content blocks, and customize everything — but unlike Shogun, you can also prompt Replo to make those changes instantly — learn how to build pages with AI.

Works with any ecommerce platform

  • Shopify
  • Sell on Replo
  • 3rd Party Checkouts
Replo publishes directly to your Shopify theme. Every Shopify app works on Replo pages — subscriptions (Recharge, Skio), upsells (Zipify, ReConvert), reviews (Yotpo, Okendo), and loyalty programs. Your analytics stay unified, attribution is clean, and pages are indexed under your domain.What this means for you: If you’re running subscriptions or post-purchase upsells, native integration ensures that LTV lift applies to 100% of your paid traffic — learn more about the Shopify integration.

Faster testing, higher campaign velocity

Replo’s AI workflows let you ship campaigns in minutes instead of hours. Test multiple headline variations, replicate winning formats from competitors, and iterate based on ROAS data — all without manually rebuilding pages. Example workflow:
  1. See a competitor’s advertorial driving strong ROAS
  2. Copy their page URL into Replo
  3. Replo rebuilds the layout and adapts content to your products
  4. Launch A/B test against your current page
  5. Total time: 5 minutes

Transparent pricing without revenue penalties

Replo offers usage-based pricing with no revenue tiers. We will never charge you more as your store revenue scales.

Migrating from Shogun

Replo copies your existing Shogun pages directly. Use Replo to replicate your landing pages by URL, connect your Shopify store (or other ecommerce platform), and run A/B tests before switching traffic. Most migrations complete in minutes.

Frequently Asked Questions

Yes. Replo analyzes your Shogun page structure, layout, and content from the URL and rebuilds it in minutes. You can then edit, iterate, or use it as a starting point for new variants.
Yes, natively. Replo publishes directly to your Shopify theme, so every Shopify app (subscriptions, upsells, reviews, loyalty) works on Replo pages without additional configuration. It’s the same integration model as Shogun, but with AI-powered building on top.
Replo supports Shopify, WooCommerce, Stripe, and external checkouts (Gumroad, Etsy, Calendly, and more). Shogun is Shopify-exclusive. If you sell across multiple platforms or use non-Shopify infrastructure, Replo gives you flexibility — view all supported platforms.
Shogun has added some AI tools, but it’s not AI-first. Replo is built around AI workflows — you can build entire pages from prompts, copy any competitor page from a URL, and iterate using natural language. Shogun still requires manual page building for most tasks.
No. Replo builds pages from prompts or URLs — you describe what you want or show an example, and Replo builds it. If you prefer manual control, the editor is available, but most users ship campaigns entirely through Replo.

Book a demo to see how Replo can increase your testing velocity and improve your campaign performance.